Donna Oficial - A Success Story from Eco Webdesign

Donna is a brand that created its Online Store and Google Ads campaigns with Eco Webdesign. See how Donna grew with us.

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Today we are going to show Donna Oficial, a long-time client of Eco Webdesign, in the women's clothing sales segment who has been obtaining great results with the services of creating an Online Store, Google Shopping Campaigns and Search Network on Google Ads.

Remembering that you can obtain these same results with Eco Webdesign services.

Organic results

The development of Donna Oficial's Virtual Store was focused on performance and metadata for organic Google Shopping.

With a store that has already undergone 2 updates, over time the need for adaptations to the usability of the checkout (main functionality that can directly influence the conversions of online store users) and improvements in navigation speed, which was related to a infrastructure with resources below the demand for accesses and requests.

Therefore, the second e-commerce update focused on improving these two main points, where the user can make a purchase in 4 to 7 clicks and their navigation is optimized in relation to page loading.

After updating and monitoring for 1 year, the growth of 100% in Google's organic hits is remarkable.

Image Screenshot 2023-08-29 at 21.22.17
Evolution Search Console Impressions and Clicks in 1 Year Update Donna Oficial

We can then empirically prove that, correct and daily product registrations, with complete and explanatory content about your product, together with a development focused on results and performance in search engines, can bring great organic and growing results to a online sales business.

Results through sponsored links

Now let's understand how the work of sponsored links (Search network, display, remarketing and Google Shopping) can increase your business' revenue and inflate all results on your website and social networks.

When we carry out work using Google Ads, we need to follow several requirements required by Google and routines for updating prices and product stock.

For a better understanding, a sponsored product through Google Shopping appears prominently in Google searches, as shown in the image below:

Image imageProductsSponsoredDonna

It is important that the campaign manager is working together with the developers to create strategies for improving the website and bringing cheaper clicks and more results to a Google Shopping campaign.

As Eco Webdesign has this line-up of professionals, Donna Oficial's results with paid traffic brought a 20% increase in turnover 📈Where more than 25 thousand new users  got to know the brand and became repeat customers.

With this data, we can see the strength of a good Google Shopping campaign, remarketing, display and search network.

So our team already knows that the creation of a Virtual Store needs to be carried out with a mix of actions that will leverage your online business as a whole.

Always do what you can to promote your business, but be equipped with information or serious advice from experienced professionals to make accurate investments for your business.

Image Screenshot 2023-08-29 at 21.47.01
Graphs with New Paid Traffic Users in Orange. Blue all accesses.

Conclusion

We will bring more cases of works carried out with care by Eco Webdesign, to show how much opportunities some businesses may be missing by ignoring the internet and the benefits it can bring.

We are a company specialized in organic results in search engines, Google Ads campaigns, creation of online stores and professional web design, and we have been providing this service for over 10 years, meaning we have been through different situations and seen it all.

Obtaining results with the internet is not a secret formula, it requires study, follow-up and empirical tests to discover which ideal actions will bring results for your business, and we are available to carry out the same work that we carry out with Donna Oficial, a satisfied customer and ready to evolve their partnership with us.

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