Having an attractive and functional website is essential in today's digital world. One website design well-planned and executed can be the difference between attracting and retaining customers or losing business opportunities. In this article, we are going to explore the world of website design, from what a website design is and how much it costs, to how to do it and what is the best website to create a design that stands out in the market. With our tips and guidelines, you'll be ready to take your online presence to the next level, ensuring a unique and engaging experience for your website visitors. 

What is a website design?

O website design is the art of creating an online experience that is functional, aesthetically pleasing, and easy to navigate. A good website design considers users' needs and solves problems in a simple and practical way. The goal is to make life easier for the user and ensure that he finds what he is looking for quickly and efficiently.

How much does a website design cost?

Na eco web design, we believe that the design of a website is not a cost, but an investment capable of raising your company to a new level on the internet. The value for creating a website is determined by two main factors:

• site structure, that is, the number of pages included in the project, such as: Home Page, Services with 10 subpages, Testimonials, About the Company, Completed Projects, Warranty, Blog and Contact; 
• design complexity, which is usually identified by customer references, field of activity and target audience. The more complex the design, the greater the value and the more efficient the impact the customer wants to make on the visitor.

The average values ​​for projects with a standard design are BRL 4.700,00, while projects with a complex design cost around BRL 9.400,00. These values ​​refer to the period from January 2022 to March 2023. 

How to design a website?

When designing a website, it's critical to follow a few key principles to ensure an efficient and enjoyable online experience for visitors. Below, we will list the five essential pillars for the elaboration of a website design successful, ranging from the choice of fonts and colors to the importance of visual planning and user experience. With these elements in mind, you'll be well on your way to developing an attractive and functional website.

1. Choosing the right fonts; 
2. Choice of colors that make up your visual identity; 
3. Formulation of content, from texts to graphic material; 
4. Focus on User Experience (UX) and user navigation planning; 
5. Visual planning basics such as contrast, repetition, proximity and alignment.

What is the best website for designing?

The process of creating a website can vary greatly depending on who performs it. Currently, at Eco Webdesign, our work method includes the following steps:

• We capture all the necessary content from the client through an interview; 
• We developed the client's design from scratch using a "blank slate" approach and adopted Adobe's Figma program (previously, until 2022, we used Adobe XD); 
• After the client's approval, we carry out the coding of the project on the platform I interact, focused on the digital experience and optimized for performance on Google; 
• We publish the project and configure the reports, including Google Analytics, Search Console, Google Tag Manager and the Interago report.

What is the Web Design Service

O web design service is an area specialized in the development of design projects for the internet, which involves the creation and maintenance of websites, blogs and other online platforms. This service ranges from the visual design of the project to programming, optimization for search engines (SEO) and integration with social media.

web design company

It is important to avoid generalist advertising agencies, as they tend to deliver a WordPress site that does not meet the requirements of the Core Web Vitals and is not optimized for Google. In addition, it is common to use a generic template, possibly developed in another country, that is, aiming at low cost and not impacting your target audience.

Opt for specialized companies, capable of create a unique website for your brand. These companies can be advertising agencies with focus on design, design studios or boutiques, or companies like  eco web design, which has been dedicated to design since its foundation more than 13 years ago (2009).

Conclusion

Website design is an essential component of any business's success in the digital age. With an understanding of what the website design, how much it costs, how to do it and what is the best website to create an amazing design, you will be ready to start planning and developing your own project. Remember to choose a specialized web design company focused on creating unique and exclusive websites, ensuring the best experience for your users and a significant return on investment. With a well-crafted website design, you'll be well on your way to achieving online success!