Recommendations for Creating Websites in 2023

With more than 10 years of experience, we have listed some follow-up recommendations for your website to receive more leads in 2023. Trends and tips.

Share on Whatsapp icon Share on Twitter icon Share via email icon

The abundance of experience we have from serving many different segments for many years allows us to contribute with some suggestions in each project. We don't just execute the client's idea, we also contribute some insight and recommendations based on our experience. 

What to do on your website in 2023 

  • Construction: One of the most accessed pages on civil construction websites is the works carried out, we recommend having several photos or videos per work, we know that it helps a lot in the users' decision making;
  • Food: Photos, I believe that few branches like this need quality photos, following the feed, beautiful and clear photos are not an improvement or differential, it is necessary, obligation.
  • Lawyers: Few things are more important than your expertise and the clients you serve. For Lawyers, this really matters and that's why newly graduated lawyers find it difficult to expose themselves on Google, simple training and few successful cases, or rather, few won causes.  
  • Esthetic: As in civil construction, in aesthetics, having photos of before and after a procedure or treatment fills users' eyes and motivates them to get in touch. Have as many albums as possible with your clients' before and afters. 
  • Medical: Be specific in your treatments and illnesses you work on, just saying generically what you do is little information, talk about each of the treatments individually on one page and repeat this process for every possible illness you treat, there are thousands of health searches on Google every day. 
  • Technology: Invest in a layout with modern effects, it is important to be aware that the site can be a little more expensive to have a budget for studies of new effects and the application of something really out of the curve in terms of design.
  • Product List: Computer Stores, Car Parts, Semi-Jewelry, Gifts, Apparel, among other segments with a high volume of products and variations, the secret is the quantity of products registered, without fear register everything, be it 100 products or 50.000, first if worry about leaving everything on the site, then improve the titles, description and an illustrative photo. The amount will make the difference in the long run. 
  • Teaching: Written testimonials are cool, but videos will dazzle your audience's eyes. Photos and Videos of the structure is also a good choice for teaching sites, especially for children. 
  • Tourism: Consultancy, if I can sum it up in one word. Many people don't just want to "request" their trip, they seek a consultancy, they want to say who is going on the trip, what is the reason and what they expect to validate if the proposed destination is really what will provide everything they expect. . Showing the service differential of the tourism agency on the website is the heart of the matter. 
  • Car Dealership: Unlike tracking, with product listings, the quantity here is not relevant, the most important thing is the description, all the relevant information about the car for the buyer to make his decision, second comes the variety of photos and videos. 
  • Real estate: Similar to the car resale segment, the important thing is the description of the property, whether for sale or rent, and secondly, the number of photos and videos to visualize the property. 
  • Developer: A branch that you cannot save on website development, it needs to be impeccable, have all the property information, measurements, location, showing regional benefits, payment method, property construction process, and a respectful layout. All this on a fast website so that the user doesn't give up on navigation. In all segments, the CTA is important, but in this case it is necessary to use more than usual. Weekend and out-of-hours service on weekdays is essential in this business. 
  • E-Commerce: Don't be lazy in your product description, we can put a triad. a) humanized and complete title; b) complete description, technical and opinionated; c) clarifying photos. Among them, focus on the description. 
  • All branches: If we want results from Google, it is necessary to have a content, text, image or video publication area. You can call it a Blog, Articles, News, News, etc... Regardless of the follow-up, if you seek to create a continuous path of receiving new contacts, talk about the pains of your audience regularly. 
  • 24h service: Many branches have 24h service, dentist, locksmith, electrician, mechanic, tow truck, insurance company, etc... In this case there is no secret, all the SEO of the pages need to be focused on “XYZ Service in CIDADE 24h”, and to enhance this we strongly recommend Google Ads campaigns. Hardly a local campaign for 24h services does not have a positive return to the customer. 

A Eco Webdesign was founded at the end of 2009, we have over 12 years of experience, we can be considered one of the best website creation companies in Brazil, it's not up to me to label, but for our customers to evaluate us. 

we are proud of our reviews on Google Company Profile🇧🇷 More than 160 (five) stars average. 

Want to know more? Contact! 


Eco Webdesign Customer Testimonial

Taken from Google Company Profile

"ECO Webdesign really is a reference in website creation. The result presented to Serifa fully satisfied expectations. In addition, the service is exceptional."

Image Testimonial Customer Eco Webdesign 2

Related issues

You might also like to read

Main image of the article E-mail Marketing: What is it and how does it work? See how to get started

E-mail Marketing: What is it and how does it work? See how to get started

From email collection to A/B testing and shooting. Understand more about the world of email marketing and how to use it to generate engagement and results

On 14/03/2024 at 08:44 pm - Updated on 16/03/2024 at 09:36 pm

Main image of the article Thiago Nigro, Primo Rico talks about the importance of having a website

Thiago Nigro, Primo Rico talks about the importance of having a website

Thiago Nigro, Primo Rico with Flávio Augusto talk about the importance of having a website in the strategy to get new customers.

On 11/11/2022 at 09:24 pm - Updated on 13/11/2023 at 10:22 pm

Main image of the article Understand about the virtual store that indexes on Google

Understand about the virtual store that indexes on Google

Why do some virtual stores receive more visits from the search giant and others do not? Find out more about how to be among those who show up the most!

On 03/10/2023 at 13:47 pm - Updated on 16/10/2023 at 08:53 pm

Main image of the article Google's Core Web Vitals will change, understand

Google's Core Web Vitals Will Change, Understand

Google's Core Web Vitals is the primary performance metric for websites to rank in your searches, it's changing, you see.

On 16/05/2023 at 08:54 pm - Updated on 16/10/2023 at 08:53 pm

Web Design Service article main image

Web Design Service

Find out what a web design service does and how it can help your business have a unique and impactful website.

On 17/04/2023 at 15:33 pm - Updated on 16/10/2023 at 08:53 pm

Main image of the article Differences between Paid Traffic on Social Networks and Google

Differences between Paid Traffic on Social Media and Google

Find out the best option to increase your company's sales: investing in paid traffic on social networks or Google? Check it out in this article!

On 13/04/2023 at 21:09 pm - Updated on 16/10/2023 at 08:53 pm

Main image of the article Custom Website - Have a Unique Design for Your Company

Custom Website - Have a Unique Design for Your Company

Find out how a personalized website, different from a customized one, can increase your company's credibility and increase your revenue

On 13/04/2023 at 21:38 pm - Updated on 16/10/2023 at 08:53 pm

Main image of the article How to Sell More Online

How to Sell More Online

See the 9 most relevant subjects to know how to sell more on the internet.

On 06/04/2023 at 17:30 pm - Updated on 16/10/2023 at 08:53 pm

Main image of the article Difference between Institutional Website and Virtual Store: Which is better?

Difference between Institutional Website and Virtual Store: Which is better?

Are you in doubt whether to create an institutional website or a virtual store for your company? Know the differences and which might be the best option.

On 11/04/2023 at 11:30 pm - Updated on 16/10/2023 at 08:53 pm

Main image of article How to Make Your Site Index in Google Faster

How to Get Your Site Indexed in Google Faster

See valuable tips on how to make your site index faster in Google. Just creating the content is not enough.

On 31/03/2023 at 22:27 pm - Updated on 16/10/2023 at 08:53 pm

ebooks to download

e-book image how the web can transform your business

How the web can transform your business

See an overview of the web and opportunities for businesses of all sizes.

Download the Ebook Arrow icon buttons Eco Webdesign
e-book image how the web can transform your business

25 advantages of Interago as your website panel

Practicality, speed and more results. See why Interago is the ideal panel for your company.

Download the Ebook Arrow icon buttons Eco Webdesign