Imagem Creation of a Personalized Professional News Portal and better than Wordpress

Over 12 years of existence we went through many clients, situations and acquired a lot of experience, we survived many global and Brazilian economic changes, we learned in this journey that the best we can do for our clients, in addition to offer high quality solutions, It is to share our experiences and feelings.

In this article you will see:

  • Who is this article for?
  • What does Eco Webdesign do?
  • Investment, that is, Value of a News Portal or Blog
  • News Portal Platform and its Functions
  • I interact more than a Manageable Publications Platform, a Digital Experience Platform
  • Editor for Publishers - Blog, News Portals and Institutional Sites
    • News Panel
    • Writing a story inside the news panel
    • Completed article
    • Published article
    • Article on Google
    • More results on Google with less effort
  • News Portal or Blog monthly fee
  • In what situations can I use this publishing platform?
  • Reports from your News Portal or Blog
  • One-Click News Portal Sitemap in Google Search Console
  • Conclusion

Who is this article for?

The volume of searches on Google about free blog creation, how to create blog, create blog, create professional blog, are far superior to surveys that seek serious companies with experience in creating sites with the function of publication of texts, which are also called Blogs, news portal, publishing platform ou CMS. This text is intended for the second audience, who are willing to invest some monetary value, who have already had experience, or have some maturity in the internet world. For this reason, the effort made here was to bring the most important information.


Imagem Eco Webdesign Company for the Creation of Websites, Blogs and Professional News Portals

What does Eco Webdesign do?

Being very direct, we first deliver to our customer high performance on Google, especially for this audience that aims to publish texts, where remuneration depends on the audience, therefore a good positioning on Google is one of the main strategies to generate monetization, whether through advertisements, sale of services, or digital products. In second, Customized, professional and unique design, we deliver a top-notch layout on a very fast website. It is important to mention that we do not buy templates or use third-party platforms.


Image Investment, i.e. Value of a News Portal or Blog

Investment, that is, Value of a News Portal or Blog

We've been working with the internet for more than twelve years and we know that most Google searches mention cost, price, value, it couldn't be different, so I'm going to give you an idea of investment to create a professional blog or news gate and with Google's dot-to-high performance technology. 

The pricing of our projects is very systematic, we budget based on needs, both in the structural part - pages and functions - and in the design part - layout complexity and effects - these items are placed in a system that in the end will the total amount, so it is normal for our budgets to have broken values, even with cents. 

I will simulate two values, one for the simpler design that we can do - even though it is the simplest, it is of unparalleled quality, being its simplicity in structure and layout and not in performance and technology - and another more complex and robust.

  • budget more economical R$ 4.070,00. This structure is up to 3 custom pages out of the publishing engine which is unlimited in the amount of publication, authors and categories, professional layout but without advanced movement and effects techniques, perfect infrastructure for Google, aligned with Core Web vitals. These projects have a term of approximately 40 days. The amount, on the date of this posting, can be paid in 6 installments on an interest-free bank slip of R$ 678,33, or cash payment with 5% discount, BRL 3.866,50, discount of BRL 203,50. 
  • More robust budget R$ 10.450,00. This structure is up to 20 customized pages outside the publication mechanism that is unlimited in the amount of publication, authors and categories, professional layout and with a good budget for study and application of effects and movement, thus receiving exclusive design code, meetings of fine-tuning, design presentation, perfect infrastructure for Google aligned with Core Web Vitals, these projects have a longer turnaround time, being close to 90 180 the day. The amount on the date of this posting can be paid in 6 installments on an interest-free bank slip of R$ 1.741,67, or cash payment with 5% discount, BRL 9.927,50, discount of BRL 522,50. 

these are the project development values, the monthly amount to be paid regardless of the complexity is R$ 50,00 per month for up to 18.000 visitors, I will explain this dynamic better later on. 

In any project, when a positive customer profile is identified and with a perception of a long-term partnership, an additional discount is possible both in cash and in installments.


Imagem Platform of the News Portal and its Functionalities

When we talk about a website, be it institutional, E-commerce, Blog, News Portal, Intranet, EAD, or any other Web application, it is vitally important to pay attention to which platform your project will be developed on. Much of the blogging and publishing world is rooted in Wordpress, which in the hands of the right professionals really is an excellent platform. The big problem is that the entry barrier for Wordpress is very small, that is, for someone to start using this platform and trading it is very easy, thus polluting the market with bad professionals and mediocre solutions, making it difficult for the entrepreneur to find a solution that will really help him find success. 

In the web market, mainly Websites, it is common to publicity agencies, offer this solution and outsource the execution, after all they are advertising agencies. The problem is in the choice of third parties, many agencies look for a low cost, which comes with them most of the time. simplified and low quality solutions. To be able to deliver something complex like a news portal in a short time and at a low price, it is natural if the third party selects it to be of low quality and experience, because a well-done project, with a good user experience, UX (User Experience) and good WordPress optimization requires a lot of experience and a lot of time in the project, and an experienced professional will not have the cheap time.

As an alternative to the market, the positioning at Eco Webdesign is radically different, instead of specializing in a third-party platform, thinking of delivering a high quality, we chose to develop our platform to deliver exactly what we wanted, which is, great visitor experience (UX) and high performance on Google. It was when the I interact - Meet the Interago - our digital experience platform (DXP - Digital Experience Platform). In short, it is more than a normal CMS, more than an article publishing platform, it is a technology made up of numerous cutting-edge solutions and quality infrastructure such as AWS (Amazon Web Services).


Imagem Interago is more than a Managed Publications Platform, a Digital Experience Platform

Interago, more than a Manageable Publications Platform, a Digital Experience Platform

Interago was created to solve two very specific problems, being a creator of institutional websites and efficient blogs, and have high performance in Google searches that together with relevant content will provide great positioning in searches, reach first page of google and have high access volume without losing stability or falling. 

The entire infrastructure of the platform is in AWS, Amazon Web Services, we guarantee availability of the 99,97% time, ie only 2 hours of maximum interruption per year. All the security and privacy that a company like Amazon can offer. This same infrastructure is used by giant brands like Netflix, Amazon Store, Disney+ and Nasdaq.

The main features of Interago are: 

  • Editor for Publishers
  • Code editor
  •  Editable Page Management
  •  Auto-optimization and CDN
  •  Block Content
  •  Edits saved by unlimited versions
  •  Update history per person
  •  Visit Report
  •  E-mail triggering and Whats news of the summary report
  •  page cache
  •  Advanced SEO Extension 
  •  Products Catalog
  •  Sitemap Generator



Editor for Publishers - Blog, News Portals and Institutional Sites

This session will be the part of most interest to people searching for creation of a News Portal ou blog creation

Important informs that if you have any questions, just call us by whatsapp and we will serve you with the greatest affection and dedication. Whats from the Relationship Sector (17) 99254-5634

Within our platform you will find this feature called “News Extension” is the extension intended for article publishers.


News Panel

Imagem News Panel by Eco Webdesign for Publishers

Inside the News Panel you will have a menu with the following functionalities:

  • To write: where an author can enter and start writing his article or news;
  • Drafts: list of unpublished articles, when you write an article our platform automatically starts saving this article as a draft to avoid loss of writing, at the end you can publish the article or save it as a draft;
  • Published: list of published articles. 
  • Tags: register or list tags, subjects or categories that articles can be linked to;
  • Authors: registration and list of people authorized to write articles on its news portal, each author will have a public page on the Website;
  • Configuration: development environment, configuration of links and code referring to extension pages.
  • Layout: development environment, code for all extension page layouts. Home, Web Story, Category, Author, Dynamic Content, AMP Story;
  • Go up: development environment and manual page update.

Writing a story inside the news panel

Image Writing a story inside the news panel

Within the Write menu, we will have the screen above that is composed of some fields, namely: 

  • Degree: this field will be the title of the news and also the title of the page, we recommend that it has from 54 to 81 characters, size that a title will have a great performance in the ranking of Google searches. To help, we created a news title quality identification bar, where below 54 characters the bar is red or yellow and above 81 characters red;
  • Subtitle: this field will be a subtitle below the title on the news page and for SEO it will be the meta description, ie description of the page in Google results. For this field we also apply the quality identification bar, where we recommend keeping the description between 75 and 225 characters; 
  • Main Tag: category field, each news will have one and it is necessary to choose one to publish the article;
  • Subtags: you can add several per story to help sort the content. The choice is free and no registration is required. This field can also be used as a subject cloud, we recommend that you use it sparingly, for each subtag a new page will automatically be created with the articles, helping a lot in Google positioning;
  • Image for sharing: image that will be as an icon on the category page, can be indexed on Google as an article image depending on the relevance of the content and on the thumbnails when shared on social networks. It is necessary to upload an image in order to publish the article;
  •  Elements: here we have the content blocks, you can put text, inside there is a series of formatting, images, videos using youtube URL, external or internal links and twitters, these elements are constantly being updated, by default will come these five and if necessary others, just ask us and we will check the possibility of development. 

Completed article

Image Completed Article

In this image you see the article publishing page. 

  1. Area intended for filling in the article information
  2. Preview of how your article will appear on Google
  3. Preview of how your article will be published on the site

Published article

Picture Published Article

Article on Google

Image Article on Google

  1. Article, we see the title, description and publication date
  2. Google identified another page within the site that it deemed relevant to show, this page is from the subtag.

More results on Google with less effort

In short, to get any results on Google you basically need two things. The first and most important relevant content, your article or text needs to be well written, have information of relevance to your audience, and the second have a quality platform and in compliance with Google, that is, being as green as possible in Core WebVitals, the main metrics that Google considers to rank websites in organic searches. In this way, when your audience accesses the site, they will have a good experience, both in terms of loading the site and consuming the content. Your audience staying relevant on the site for a while, engaging and not returning to Google to search for the same subject after leaving your article, you will gain Google's trust and your life will be of more results. 

Yes my friend, above was a synthesis! This subject can be enormously better explained and with many other supporting actors. 


Evaluation image of a publication made by eco webdesign

In addition to the Eco Webdesign article publisher, being aligned with Core Webvitals - in some projects reaching 100 points in the Page Speed ​​Insight simulator - your blog, news portal or website will have a great benefit where, each article made in your blog can become up to six new pages for Google to index. 

Image Publishing an article on interago

When published:

  1. your article will be compiled in HTML and linked to the domain
  2. your article will go to the Author that will be updated
  3. your article will go to the subject matter, or category and it will be updated
  4. your article will go to the pages of subtag and all will be updated
  5. your article will go to the page training of of publications and it will be updated
  6. your article will have a version AMP, that your site being eligible, may appear in Google News.

With just one click, you will have many possibilities to gain more access. 

This article was made using our platform and this extension, is to practice following one of the maxims of a serious company, “Walk the Talk”, or, do what you preach. 

News Portal or Blog monthly fee

Above I already talked about the value of developing a news portal, blog, or website, now I will explain the monthly fee. 

The value starts at R$ 50,00 - fifty reais - per month, this value is relative to 18 thousand visits to your blog or news portal, that is, if you have less than 18 thousand visits per month, the value will always be 50 reais per month, with all the speed and performance from our platform. Now if your success is greater than 18 visits, we will charge you proportionally to the excess visits, so you will pay BRL 0,00194 per visit over 18, which means that if you have 36 visits you will pay 70 reais in the month to this demand, if you receive 100.613 visits you will pay R$ 195,64, and if you have 1 million visits per month You will pay R$ 1.858,82, with a discount, because for every 500 reais spent we give 1,5% off, and can reach up to 22,5% off. 

A modern on-demand monthly payment format, the cost of your infrastructure increases proportionally with the success of the website, thus avoiding the great enemy of websites that manage to achieve success, the fall for high volume of access.

Regardless of the volume of access, your news portal or blog will never lose performance.


In what situations can I use this publishing platform?

I hope that in the topics above, the full potential of this platform has become clear. You are the best person to answer if our technology can help you, if you need any additional information just contact us. Below we will share how our blog platform and news portal has been used. 

  • Publishing news for monetization with the Google Adsense
  • Landing page strategy (testing, AB, and targeting the thematic ad groups) for the Google Ads, the objective of reducing the cost of conversion with a better match between the audience and the landing page;
  • Audience acquisition in Google Organic for the services of the institutional website, with the objective of reducing the cost per lead acquisition;
  • Audience acquisition on Google Organic for shop, aim to increase sales;
  • Take the main doubts of the public of a factory and direct to the nearest representative by geolocation in the Google Maps;
  • Audience acquisition on Google Organic for distance learning platform, sales of online courses;
  • digital version of magazines e newspapers.


Reports from your News Portal or Blog

"Sand something can't be measured, can't be improved”, is one of my favorite phrases, I particularly like data and measuring results, bringing it to our context, “If something cannot be measured, it cannot be measured.”. It is very important to follow in an easy and playful way the results of your investment. There are great professional solutions on the market to make this assessment as Google Analytics e Google Search Console, our intention was not to replace these tools, but to provide convenience, comfort with a more objective and fun report, because of that, we've developed our own reports to help you measure your journey. 


Imagem Reports from your News Portal or Blog

Our blog platform or news portal comes with a rich report that you can see relevant data like: 

  • how many visitors
  • Pageviews
  • Portion of mobile and desktop access
  • Share of access Google and Networks
  • Contact Us
  • most viewed pages
  • Among other information

All this to help you improve your processes, publications and strategy during your journey.

You will receive a summary report on your whatsapp and email every month. 


One-Click News Portal Sitemap in Google Search Console

The entire platform is biased towards high performance on Google, and when we talk about Google we have our compass called Search Console, which always directs us to improve indexing in searches. 


Sitemap Image of the News Portal in Google Search Console with a Click

To make life easier for the publisher, we have developed a generator on our platform sitemap automatic, therefore, once the sitemap address is registered in Search, just click on the blue update button of the SITEMAP block in the UPDATE menu, and you will immediately communicate the Google of all pages of your new publications. 


Image Publishing Platform Dashboard Sitemap

Conclusion

Image Conclusion article best platform for publishers

Our vision is of long term, we want momentary partners and not customers, that's why we chose to develop a complete infrastructure to offer the best we can, and not, hire shared hosting, install wordpress and the client who manages to update PHP, check the functioning of the plugins, among many other verification routines for the full functioning of Wordpress. 

In short, our platform will help you achieve notoriety on Google, will have the security and performance that the Amazon is capable of delivering and a team motivates you to deliver best what can we do. 

Contact us and we will be very happy to assist you. 



Eco Webdesign Customer Testimonial 

Taken from Google Company Profile

"Really the best choice I made. I already had a website for my company a long time ago, but it wasn't as professional as it is today, at first I was afraid of making a new website with ECO because I was afraid of not getting the way I wanted or deviate from the standards of my company, but I was wrong, the guys are too BEAUTIFUL, they left the site spectacular, very complete, much better than I imagined it could be, it surprised me how detailed they are and did every detail that I went through and in an improved way, INCREDIBLE, and it doesn't stop there, I was impressed with their affection and concern to put the site up at a time that would not disturb the progress here of the company, they migrated the new site, e-mail and everything in a practical and quick way, I didn't lose contact with any 1 customer, really amazing. They delivered the service before the promised and are always helpful, I spoke a lot with Viviane on Whatsapp who is great in customer service, an example. I don't know her name of all the team that made the site, but I want to thank all of you for your affection and for every detail thought of in my case, SUPER INDICO.

My old website, looking at it today, is OLD and outdated, today it is renewed and with a new look, like BENJAMIN BUTTON, the site has been around for a while, it was old, but today it is brand new and beautiful... kkkkkkkkk"

Image Testimonial services Eco Webdesign 2

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