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Website creation with Google search terms

Website creation with Google search terms refers to the planning and production of content according to a research based on target audience.

By aligning website content with how people search on Google, we bring the website language closer to the customer's and also the website's potential to appear more in searches. Design also benefits from creating interactions and communicating through texts and images more closely with the audience.

It is also possible to understand how your audience accesses the website, thus prioritizing, for example, the screen format used (on computers and cell phones) thus producing an enhanced view for the appropriate screen size.

Main advantages:

• Better understand your audience, what they search for and how they search on Google;

• When applying the content and agreement with the search terms on Google, it is common for the site to appear more and in better positions for these terms;

• Increasing accesses organically, that is, without necessarily creating campaigns and paying to be seen more, can usually last up to years, proving to be a lasting and consistent investment. This growth in general provides data to learn about new terms, demands and also competitions, thus offering more BI opportunities for the company;

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