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Creating Landing Pages for Google Ads

Landing pages for Google Ads are the pages accessed through campaign ads. Commonly known as PPC (Pay-per-click), most Google Ads advertising campaigns are charged only for landing page visits.

The quality of the landing page is fully associated with the results of the campaign, so it needs a great design, clearly conveying information and engaging the visitor to interact with the page and carry out the actions that are the objective of the campaign.

Normally, Google Ads campaigns have 1 landing page per subject, and this landing page may have variations to perform effectiveness tests in general. The use of Google Analytics and other tracking tools and scripts are highly recommended to understand how visitors interact with your landing page for Google Ads.

Main advantages:

• Engage the visitor by offering content that speaks to your ads and the language of the audience;

• Ease of measuring and optimizing the content, as it is centered on just one page;

• Here at Eco Webdesign, we are specialists in Google Partners and also in web design of websites and web applications, by centralizing campaigns with us, you get the best result from the combination of these products;

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